Just in time for grilling season, Pringles and Miller Lite have joined forces for a first-of-its-kind flavor collaboration that’s destined to dominate summer snack tables. Introducing Pringles x Miller Lite Beer Can Chicken and Pringles x Miller Lite Grilled Beer Brat — two limited-edition flavors that bottle up the essence of a backyard BBQ in every crispy bite.
Aimed at fans who love a cold beer with their grilled staples, the new crisps marry savory, smoky, and beer-infused notes into a crave-worthy snack. The Beer Can Chicken flavor features roasted chicken with hints of garlic, onion, and the malt-forward aroma of Miller Lite. The Grilled Beer Brat brings in smoky bratwurst with black pepper, caramelized onion, and just a splash of that hoppy, light lager finish.
“At Pringles, we’re dedicated to bringing new, unexpected flavors that both surprise and satisfy our fans’ cravings to the market, no matter the occasion,” said Mauricio Jenkins, US Head of Marketing for Pringles. “That’s why we came together with the brewing geniuses at Miller Lite to bring our two iconic brands together. These crisps marry the best flavors of summer into one delicious bite that we can’t wait for fans to experience. We hope the new flavors kick off grilling season on a deliciously crispy note.”
“Whether or not you’re a grill-master, who doesn’t enjoy a beer and crisps as a summer snack?” said Ann Legan, VP of Marketing, Miller Family of Brands. “We know fans already infuse Miller Lite’s iconic flavor into grilled staples, so bringing those same flavors into an ultimate savory snack with Pringles felt like a seamless fit for fans to snack on at their backyard barbecues this summer. We hope our fans everywhere get the chance to try them.”
The flavors roll out nationwide starting May 2025 and will be available while supplies last. Find them via Pringles.com and follow @Pringles for updates on availability.
Because when summer calls, nothing answers like a crispy snack with a beer-y twist.
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