The Mill launches augmented reality app, Mill Scout

The Mill has announced the launch of its virtual production tool, Mill Scout, the global studio’s latest IP, targeted at Directors and Creatives for on-set use.

Mill Scout is an Augmented Reality (AR) application for smartphones and tablets that can help Directors, Creatives and Visual Effects Supervisors visualize CGI characters and objects live on-set, in-situ through the Director’s lens. 

Traditionally, creative teams are unable to visualize CGI objects until after the shoot during the post-production process, however using Mill Scout enables immediate visualization of any object during filming that has been preloaded onto the app. By placing CGI objects into real-world environments using the app, creative teams are now able to tailor shots to VFX specifics, offering up heightened creative flexibility and nuance during the on-set direction process. 


ALSO READ: Tandem’s Tyler Jay films three spots for KSV


Mill Scout has already successfully been used by Directors and Visual Effects Supervisors for brands such as Lexus, Honda and PlayStation. 

The app runs completely standalone on iPhone, iPad and Android, with no other dependencies on hardware, keeping the app portable and easily accessible from anywhere. 

Assets prepped using any 3D software can be uploaded into the app, which was built using Unity and Apple’s AR kit. 

Mill Scout is available to any creative teams working in collaboration with The Mill

CREDITS:

Head of Creative Technology: Kevin Young
Creative Director: Michael Chapman
Developer: Mark Dooney
Designer: Annie Keogh
Executive Producer: Alessandro Pula and Jarrad Vladich
Production Assistant: Lucy Budd


Subscribe: Sign up for our FREE e-lert here.  Stay on top of the latest advertising, film, TV, entertainment and production news!