In a city known for its public art installations, from 1999’s iconic Cows on Parade to the infamous Bean and vibrant murals, Comcast Business is following in the tradition of celebrating Chicago’s creative culture with a fresh and technological twist.
Teaming up with four local artists, Comcast Business and Team One have introduced a series of larger-than-life smartphone statues placed in key neighborhoods across the city, blending innovation with art to highlight the essential role of mobile technology for businesses.
Each standing nine feet tall, the statues were installed in prominent neighborhoods: Lincoln Park, Pilsen, The Loop, and Hyde Park. They are on display from September 19th to October 10th, 2024, showcasing each artist’s unique interpretation and spotlighting the significance of mobile technologies in today’s business landscape.
“Our collaboration with these talented artists underscores Comcast Business’s dedication to both technological innovation and community engagement,” said Tracy Pitcher, Senior Vice President of Comcast Business, Central Division. “These statues are an exciting visual celebration of both.”
“Serving local businesses is at the heart of what we do,” noted Jeff Cobb, Vice President of Comcast Business, Greater Chicago Region. “By showcasing these incredible works of art, we’re able to amplify our presence in Chicago and showcase the vital role our mobile solutions play in driving business performance and success.”
Statue Locations
- Lincoln Park: Belden Centre, 2301 N Clark St, Chicago, IL 60614
- Pilsen: Harrison Park, 1824 S Wood St, Chicago, IL 60608
- Loop: Daley Plaza, 50 W Washington St, Chicago, IL 60602
- Hyde Park: Nichols Park, 1355 E 53rd St, Chicago, IL 60615
The campaign aims to showcase how Comcast Business’s connectivity and mobile technology solutions serve as catalysts for growth and innovation for businesses of all sizes in the region.
In addition to the art installations, Comcast Business launched a sweepstakes open to businesses in the Greater Chicago Region, which encompasses Central and Northern Illinois, Northwest Indiana, and Southwest Michigan. The competition offers $10,000 in prizes, including a grand prize of $5,000 and five $1,000 prizes, with winners to be announced on November 4, 2024.
CREDITS:
BRAND: Comcast Business
- Marketing Director: Marina White
- Communications Director: Tomeka Williams
- Planning Director: Karni Levin
- Marketing Team:
- Andrea Christensen
- Lisa Sandberg
- Kristen Keane
- Walter Siegfried
- Katie Klein
- Ryan Patton
- Ali Eckerle
- Valerie Martinez
- Vice President: Eric Zeugschmidt
- PR: Justin Stewart
AGENCY: Team One
- Chief Executive Officer: Julie Michael
- Chief Strategy Officer: Mark Miller
- Chief Creative Officer: Chris Graves
- Media Director: Rosabel Murai
- Marketing Director: Damian Areyan
- Account Director: Laurel Edge
- Managing Director: Christal Gammill
- Creative Director: Kurt Olson
- Art Director: Curt Cutler
- Data Strategist: Nada Kabbani
- Strategists:
- Minji Lee
- Nina Tongco
- Strategy Director: Trang Fieman
AGENCY: SparkFoundry
- Planning Directors:
- Mary McGuire
- Lauren Kime
- Client Service Director: Richard Fuller
- Media Team:
- Sofia Anzalone (Media Director)
- Nick Sandoval (Media Manager)
- Christian Arrington (Media Manager)
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