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Reel Chicago

Category: REEL BUSINESS

Ted Lega and Sam Wackerle launch Lucky Kraken to redefine branded entertainment
  • REEL BUSINESS

Ted Lega and Sam Wackerle launch Lucky Kraken to redefine branded entertainment

By Reel Chicago Nov 18, 2024
In today’s binge-watching world, streaming platforms and networks are hungry for fresh, engaging content like never before. Enter Lucky Kraken, the innovative branded en...
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Leo Burnett to close Detroit office, lays off 70
  • REEL BUSINESS

Leo Burnett to close Detroit office, lays off 70

By Reel Chicago Nov 15, 2024
Leo Burnett’s Detroit office is closing on December 31, and 79 employees will be let go by the end of the year after the agency lost key accounts with General Motors. Accordi...
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Grubhub and PetSmart shake paws on new partnership
  • REEL BUSINESS

Grubhub and PetSmart shake paws on new partnership

By Reel Chicago Nov 4, 2024
Grubhub has partnered with PetSmart, marking its first foray into pet retail delivery. Now, pet owners across the U.S. can access PetSmart's extensive inventory—including foo...
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DAC Chicago explores future of SEO in age of AI
  • REEL BUSINESS

DAC Chicago explores future of SEO in age of AI

By DAC Chicago Oct 22, 2024
As artificial intelligence (AI) continues to revolutionize industries, the world of search engine optimization (SEO) is poised for radical transformation. Traditional search en...
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The marketing marvel of Boo Buckets 
  • REEL BUSINESS

The marketing marvel of Boo Buckets 

By Barbara Roche Oct 18, 2024
Face it, they're a market marvel and we love them -- McDonald’s Boo Buckets are back!  It's officially that time of year and I have to confess, I can not say no to a new ...
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McDonald’s and Krispy Kreme are teaming up
  • REEL BUSINESS

McDonald’s and Krispy Kreme are teaming up

By Reel Chicago Oct 11, 2024
The wait is finally over for McDonald’s and Krispy Kreme lovers in Chicagoland and Northwest Indiana, as the two beloved brands are teaming up to bring fresh Krispy Kreme dou...
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Drive Safe Chicago challenges teens to create a 30-second PSA
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Drive Safe Chicago challenges teens to create a 30-second PSA

By Reel Chicago Sep 24, 2024
The National Road Safety Foundation (NRSF) and the Chicago Auto Show are hosting the 11th annual Drive Safe Chicago PSA Contest and teens from Chicagoland and throughout Illi...
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What does Omnicom consolidation mean for DDB and Energy BBDO?
  • REEL BUSINESS

What does Omnicom consolidation mean for DDB and Energy BBDO?

By Reel Chicago Aug 28, 2024
Yesterday, Omnicom Group Inc. unveiled its latest initiative, the Omnicom Advertising Group (OAG), which is set to redefine the creative industry landscape by aligning powerhou...
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NBCUniversal grants $227,272 to eight local nonprofits
  • REEL BUSINESS

NBCUniversal grants $227,272 to eight local nonprofits

By Reel Chicago Aug 21, 2024
NBC 5 Chicago, Telemundo Chicago and Comcast NBCUniversal announced $227,272 has been awarded to eight local nonprofit organizations through the 2...
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AbelsonTaylor Group launches media agency AT Activate
  • REEL BUSINESS

AbelsonTaylor Group launches media agency AT Activate

By Reel Chicago Aug 14, 2024
AbelsonTaylor Group has launched a full-service media agency, AT Activate, to provide one-stop, data-driven media strategy, planning, buying and analytics services to ensure ...
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Stella Artois expands partnership with The Bear
  • REEL BUSINESS

Stella Artois expands partnership with The Bear

By Reel Chicago Jul 11, 2024
In the third season of FX's acclaimed series The Bear, Carmy's fine-dining restaurant opens its doors, and Stella Artois is right there, cementing its partnership with the Emmy...
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AbelsonTaylor Group announces nextgenerATion Summer Interns
  • REEL BUSINESS

AbelsonTaylor Group announces nextgenerATion Summer Interns

By Reel Chicago Jun 11, 2024
Healthcare marketing organization AbelsonTaylor Group has selected seven recent college graduates and rising seniors to gain practical experience in advertising and marketing t...
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Lagunitas Brewing closes; moves to California
  • REEL BUSINESS

Lagunitas Brewing closes; moves to California

By Reel Chicago May 22, 2024
Lagunitas Brewing is relocating its Chicago brewing operations to Petaluma, California, though it will keep its Chicago warehouse operational. This transition includes the ...
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Fusion92 celebrates 25 years of marketing innovation
  • REEL BUSINESS

Fusion92 celebrates 25 years of marketing innovation

By Reel Chicago May 22, 2024
This month, Fusion92 celebrates 25 years as a pioneer of Marketing Transformation. Since its inception in 1999, Fusion92 has been at the forefront of innovative marketing s...
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Layoffs hit FCB Chicago after losing Pfizer
  • REEL BUSINESS

Layoffs hit FCB Chicago after losing Pfizer

By Reel Chicago May 22, 2024
FCB Chicago has laid off approximately 9% of its staff after losing the Pfizer creative account. The office, which employs over 800 people. The layoffs follow Pfizer’s abr...
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Jimmy John’s introduces fiery new menu items
  • REEL BUSINESS

Jimmy John’s introduces fiery new menu items

By Reel Chicago May 20, 2024
Champaign, IL-based Jimmy John's is spicing up its menu with the introduction of the new Firecracker Wrap and Firecracker Jimmy Chips, set to launch today, Monday, May 20th. ...
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Highdive secures significant investment from Svoboda Capital
  • REEL BUSINESS

Highdive secures significant investment from Svoboda Capital

By Reel Chicago May 19, 2024
Highdive has received a substantial investment from Svoboda Capital, a Chicago-based private equity firm. While the exact financial details of the deal remain undisclosed, ...
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Grindr opens engineering hub in Chicago
  • REEL BUSINESS

Grindr opens engineering hub in Chicago

By Reel Chicago May 19, 2024
Grindr Inc. the world's largest social networking app for the LGBTQ+ community, has announced the opening of a new office in Chicago. This new office will serve as the company'...
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McDonald’s Breakfast Bagel sandwiches return
  • REEL BUSINESS

McDonald’s Breakfast Bagel sandwiches return

By Reel Chicago Apr 11, 2024
Love McDonald's? Love bagels? Get your celebration on! The beloved fast-food chain is set to bring back its breakfast bagels to all 14,300 outlets across the United States late...
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PLAY HARD Vodka Seltzer partners with Chicago White Sox
  • REEL BUSINESS

PLAY HARD Vodka Seltzer partners with Chicago White Sox

By Reel Chicago Apr 9, 2024
PLAY HARD, a new line of premium vodka seltzers combining sophisticated flavors and the iconic Playboy brand, announces its expansion to the Illinois market. PLAY...
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