Scooby Doo promos created by Radar’s live action and CGI magic, a boy at breakfast pulls off a mask from a box to reveal Scooby Doo cereal in one and a cheese crackers box in the second. Both masks and boxes are computer generated.
The tags for extant 20-second spots promote six collectable Mystery Reveal Game Cards that can be found in the two Scooby Doo boxes.
Don Hoeg directed live action and CGI; Mark Angres created the CGI and Brian Willard edited. For Leo Burnett, Gary Doyle was creative director, Jim Gennel, art director and Juan Woodbury produced.
Radar is at www.radarstudios.com; phone, 312/266-2900.
