A spot campaign from a Milwaukee agency officially launched Chicago’s first independent digital intermediate service?No Lo Digital Film, located in a lofty art gallery in River West.
Colorist Mike Matusek and engineer Boris Seagraves, formerly with I-Cubed, and producer Joe Flanagan, former owner of Long Cut editorial, are the principals and equal owners.
The name is derived from the restaurants North of the Loop where the three partners met during the first year of planning the new business. (The name is not to be confused with the similarly derived NO LO industry social group that meets every month.)
