TeamWorks’ new Big Ten Network campaigns

TEAMWORKS MEDIA produced three PSA campaigns for the Big Ten Conference that have started running on the Big Ten Network:: A second season for “Big Ten Fan Camp;” a revised “Faces of the Big Ten,” and making its debut, “Big Ten Impact the World.”

All three PSAs were produced and directed by TeamWorks’ Mike Sear and fall under the “Big Big Stage. Big Ten.” theme introduced in the fall of 2008. The theme speaks to the breadth, visibility and impact of the Big Ten across all aspects of life and sport.

New “Big Ten Impact the World” introduces the accomplishment of some 20 famous college alumni, such as president Gerald Ford, baseball commission Bud Selig, first man on the moon Neil Armstrong and Blackhawks owner Rocky Wirtz.

“Impact the World” campaign will run through the academic years of 2010-11 and 2011-12, with new accomplishments introduced in year two. These spots will run on ABC, CBS, the ESPN family of networks and the Big Ten Network.

Meej Adad edited “Big Ten Fan Camp;” graphics for “Big Ten Impact the World” by Daily Planet, music by Alec Puro; Jessica Stone was associate producer on “Impact the World,” also edited by Adad. See them all on