A new McDonald’s/Burrell spot

positions McGriddles as the “bedtime snack” of choice for young adults who count on having their best times between sundown and sunrise. Digital Kitchen produced, directed, edited and created the graffiti-style graphic animation overlays. Music by WI Productions, Seattle. For the agency: CD/writer Shanteka Sigers, A/ D Tynesha Williams and executive producer Debbie Amsden.