New DDB McDonald’s spot from Tony Kaye

SUPERSTAR DIRECTOR TONY KAYE directed and shot a DDB McDonald’s spot, “Rainy Day,” which was edited by Cutters’ partner Kathryn Hempel with visual effects provided by SOLdesignfx artists Chris Markos and Chris Kreynos.

A little boy watches rain fall and realizes he can’t play outdoors.

Mom snuggles close as the rain streaks down the window and forms a pair of arches?inspiring the idea of a trip to McDonald’s to brighten the day.

Jeff Drooger produced for DDB, Cindy Duffy was Cutters executive producer. Kaye’s L.A. company is Supply & Demand. See www.cutters.com, www.soldesignfx.com.

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