Mediavest|Spark’s Boothe to receive CAF Silver Medal

Silver Medal honoree Chris Boothe

CHRIS BOOTHE, CEO OF MEDIAVEST|SPARK is the 2016 recipient of the Chicago Advertising Federation’s (CAF) Silver Medal Award, which recognizes a distinguished member of the Chicago advertising community for their career contributions and accomplishments.

He will be feted at the Jan. 17 CAF dinner in his honor at the Radisson Blu hotel.

As CEO of Mediavest|Spark USA, Publicis Media’s third largest global agency brandm Boothe oversees more than 1,500 professionals across the country working on nearly 100 accounts, in six offices from LA to New York. He is credited with growing its boutique agency, Spark, to nearly $1 billion in annual billings, which was then combined with larger Mediavest for a $10 billion operation.

Prior to leading Mediavest | Spark, Boothe spent 25 years at Leo Burnett becoming Starcom’s COO and also running new business efforts during the one of agency’s most storied periods of growth.

“I’ve always been competitive,” says Boothe. “But I’m equally committed to building long-term relationships and loyalty. I like to think that’s what sets our agency culture apart.”

BACKYARD PRODUCTIONS of Marina del Rey, Cal., signed with Sue Rosen’s Wry Wit local rep firm for Midwest sales representation.

Wry Wit reps Chicago’s Sarofsky, bicoastal O Positive Films, LA’s Dummy and Slim Pictures; London’s Hey Wonderful and Brother and New York’s JSM Music and Union Editorial. Associate rep is Lauren Carter.

Sidebar: Backyard originally was founded in Chicago by Roy Skillicorn. It has offices in Marina del Rey, New York and Chicago.

THE CHICAGO TEAM of SAG AFTRA Actors & Artists members along with colleagues, friends and family on Sept. 25 will join in the 2017 5K Chicago Walk to End Alzheimer’s. The team is dedicating its walk in honor of Ken Howard, SAG AFTRA’s late president for his support, faith and dedication to the AA Unite team and the National Alzheimer’s Association. Howard died at 71 in May of unknown causes.

The Chicago Walk starts at Montrose Ave. and Simonds Drive’ registrations 8 a.m., ceremony, 9:30 a.m.

NORTHSIDE INNOVATION MEETING Sept 29, sponsored by Chicagoist, provides practical tips from start-up founders and execs on what tools managers and remote workers use to continually push themselves to do their best work, and wring a few more hours from the day.

At We Work Grant Park, 332 S. Michigan, 6:30-9:30. Complimentary dinner from Honey Butter Fried Chicken, beer and wine will be served. RSVP your attendance here.

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