AbelsonTaylor has promoted Laura Paul to senior account director.
She will play a lead role in launching a novel treatment for recurrent C-difficile in the expanding area of microbiome therapeutics. She will also continue as team leader on two established accounts. She reports to Eric Densmore, senior vice president, account director.
“Laura has contributed significantly to the success of the agency and our clients through her management skills, broad experience, and strong strategic sense,” Densmore said. “With expanded leadership responsibilities, she is positioned to make even greater contributions.”
Paul joined AbelsonTaylor in 2011, working on award-winning professional and consumer campaigns in a diverse range of therapeutic categories. She has special expertise in gastroenterology and endocrinology and has helped launch several products in these areas.
Before joining AbelsonTaylor, Laura Paul worked as an account supervisor with Corbett Accel Healthcare Group (now TBWA WorldHealth) in Chicago. She holds a Bachelor of Science in art from Kalamazoo College in Kalamazoo, Mich.
AbelsonTaylor is afiercely independent, full-service health and wellness advertising agency headquartered in Chicago. The company has been creating award-winning work that drives clients’ business success (Return On Imagination) for 40 years.