FCB Chicago is proving the agency is determined to support and build their in-house production studio, Lord + Thomas.
The name harkens back to FCB’s original founders, Lord & Thomas, a Chicago ad agency founded in 1881.
Erika Pflederer has left her position as Group Managing Director of Production at mcgarrybowen after eight years to serve as SVP, Managing Director of Lord + Thomas.
Before mcgarrybowen, Pflederer spent eight years with Element 79, most recently as Director of Print Services. In her new role, Pflederer will be responsible for growing business and report to FCB Chicago EVP, Director of Production Kerry Hill.
“When I met Erika, I knew instantly that she was the perfect candidate to continue elevating Lord + Thomas services and talent,” Hill said in a statement. “Erika has deep knowledge of the production process and she is a modern thinker who makes things happen.”
In addition to Pflederer, FCB Chicago also promoted Lindsay Tyler and Joe Tipre.
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The duo will now manage the integration of producers across print and video production. Brian Steckel was also promoted to VP Creative Director and will partner with Pflederer and direct work across all print and video production at Lord + Thomas.
All report to directly to Hill.
Source: lbbonline