On Tuesday, Hotels.com launched a new content series, Hotels.comedy Presents Driving Out Loud: One Tank Road Trip, as a follow-up to the successful series with Jonathan Van Ness last fall.
Both series were produced by Fallon.
Driving Out Loud: One Tank Road Trip follows Charly Clive and Emma Sidi, two up-and-coming British comedians, as they embark on a road trip across New England. In the three episode series, every moment was captured as they traveled across four states in three days — on just one tank of gas.
“Hotels.com is becoming one of the brands driving branded content forward,” says Nikki Baker, Executive Creative Director, Fallon. “Their focus is on the quality of the films, pure and simple.”
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FALLON
DRIVING OUT LOUD: ONE TANK ROAD TRIP HOTELS.COM
This year’s series takes a completely different approach without losing any of the brand’s signature humor and charm.
Episode 1 of Driving Out Loud launched on the Hotels.com YouTube channel on Tuesday, Nov. 26, with episodes 2 and 3 to debut in early December.
The series will also be supported on social media.
CREDITS
HOTELS.COM
Mike Wolfe –– Head of Global Creative, Sponsorships & Partnerships
Katie Van –– Director – North America & LATAM Brand Creative
Kelly Kent –– Brand Manager, North America Creative
FALLON
Executive Creative Directors –– Nikki Baker and Leslie Shaffer
Associate Creative Director –– Zack Carlstrom
Copywriter –– Brendan Howard
Art Director –– Sam Christian
Producer –– Jason Jasso
Associate Producer –– Kaiti Furo
Business Affairs Manager –– Brendan Lawrence
Account Director –– Chase Haviland
SO N SO
Director –– Marcus Liversedge
Line Producer –– Gaye Lirot
Director of Photography –– Peter Fackler
HOMESTEAD EDITORIAL
Executive Producer –– Sarah Hesterman
Editors –– Sam Welch and John Young
Send your campaign updates to Reel Chicago Editor Dan Patton, dan@reelchicago.com.