Director Josh Cohen signs with Minimal

Chicago-based boutique production company Minimal Productions has added Brooklyn-based commercial director Josh Cohen to their creative roster.

Cohen is a multi-disciplinary director, writer, and designer. He is a self-taught filmmaker with a background in art direction, as evidenced through his meticulous sense of color, composition, and production design.

His playfulness and sense of humor lend a sense of wit and irreverence to his growing body of work.

Cohen’s design-driven collaborations include projects with studios, agencies, corporations, start-ups, and established brands in various creative capacities. His clients include Netflix, Casper, IBM, MTV, Xero, Lola, Quip, and Droga5, among others.

“I met Will Meyers and Kris Rey-Talley, Executive Producer and Head of Production at Minimal, through Antonio Santos who’s already signed with them,” Cohen shares. “I could tell it’d be a good fit by how collaborative and in tune Will and Kris are. I always push my vision as far as I can, and Minimal is absolutely ready to support and contribute.”

“Josh brings the brand story to life in every film he creates,” says Will Meyers. “He has a distinct visual style and humor that shines through in the creative collaboration and in the worlds he builds. We’re thrilled to have him join our roster — he’s a great fit for us, with his brand-focused and beautifully art-directed work.”

Cohen’s addition is another facet of Minimal’s recent growth. The nascent company — founded just a year ago — also recently added Sarah Gitersonke, Founder and Agent with SG+Partners, as their new Midwest director sales representative, expanding the scope of potential partnerships for their talent along with Sharon & Perry in the Southwest.

ALSO READ: Vandal signs SG+Partners for Midwest representation

About Minimal
Minimal is a boutique production company and creative studio. Their name is their philosophy. Doing more with less, Minimal makes great work while keeping the process intuitive and simple. Minimal is what a modern production partner looks like: collaborative, nimble, and highly creative.

Send your roster updates to Reel Chicago Editor Dan Patton,