Dewey Nicks of Villians directed pop and R&B megagroup Destiny’s Child in a McDonald’s/DDB spot, and a slightly different version for the U.K., with tracks by SPANK! Music & Sound Design.
Destiny’s Child provided SPANK! with vocal elements from their hit single, “Lose My Breath.” SPANK! composed a new instrumental track and hot-mixed the vocals to help tell the story of how a lucky delivery boy, and Destiny Child fan, delivers an order and is invited to stay for lunch.
Greg Allan and Mat Morse composed/produced for SPANK! DDB creatives were John Siebert, Wendy Kaplan, writer, Carol Hillinger, art director; producers, Brian Smego and Katarina Hacker. The Whitehouse’s Megan Kubicka edited and Filmworkers’ Heidi Anderson provided the effects.