DDB’s Reinhard to receive Lifetime Achievement Award

Legendary adman Keith Reinhard

DDB’S KEITH REINHARD, the man who wrote “You deserve a break today” for McDonald’s and went on to help create global holding company Omnicom, will receive the 2015 Lifetime Achievement Award presented by the Clio Awards Sept. 20.

Appropriately, “Mad Men” creator Matthew Weiner, will present the Award to Reinhard at the American Museum of Natural History in New York. 

Clio president Nicole Purcell says of the award, “Keith’s legacy is one that not only includes iconic spots in advertising, but groundbreaking work in shaping the creative industry as we know it today.”

CALLING THE MOVE “BITTERSWEET,” Optimus editor Julie Gannon is returning to her native California and joining Optimus’ Santa Monica staff after more than a decade in Chicago.  She started her career in 2004 as an associate editor at Swell, working also for Avenue Edit and Outsider.  She joined Optimus in 2007 as an assistant editor and was promoted to editor in 2010. 

While leaving her friends in Chicago is hard, Gannon says, “I’m also excited to be going home to California and continuing my career at Optimus with the super talented folks in Santa Monica.”

ENERGY BBDO IS A FINALIST in American Airlines’ search for a new agency, competing with BBH, New York; Crispin Porter + Bogusky, Boulder and the Martin Agency, Richmond.  They will make their final pitches in early October and the decision will be announced shortly thereafter.

WHO’S NEW. Cap Gun Collective signed director Mike Warzin, a former Chicago editor and motion graphics designer, for representation.  Warzin was an editor in Chicago before becoming an AD and writer for Wieden & Kennedy, Portland … HBC Health’s recently-opened Chicago branch named John Testo chief interactive project manager, from AbelsonTaylor.

NO REASONS GIVEN for the abrupt cancellation last night of the season premiere of WYCC/20-produced “In the Loop,” just hours before the show was to air. The discussion was about public school problems, reports Rob Feder.  Joining the show this season are journalists Robin Robinson and Lauren Cone, alongside Chris Bury and Barbara Pinto. The show airs Thursday nights.

ART, DRINKS AND FUNdraising is the theme of tonight’s Lawyers for the Creative Arts Event at Gallery 2506, 2506 N. California, 7-9:30 p.m.  The Gallery will donate 10% of all art sales to LCA. Tickets are $30 at door and includes beer and wine.

CSN TURNS 20 and the screenwriters group celebrates Sunday, Sept. 13 with co-founder Edward Bernero as the guest of honor.  A former Chicago cop, Bernero went onto to create CBS’ “Criminal Minds” and other TV shows.  At Mrs. Murphy & Sons Irish Bistro, 3905 N. Lincoln, 6-9 p.m.

REEL MICHIGAN: The Paramount teenage drama “Looking for Alaska” that was scheduled to shoot in Michigan this fall has been pushed back to January, 2016.  The reason cited was disagreements over casting an actress for the title role of Alaska Young.

It was eligible to receive a $7 million incentive based on project spending of $21 million-plus, hire more than 200 cast and crew and 1,700 extras. 

FALL BUSINESS IS RAMPING UP that means lots of industry news. Send it our way, to ruth@reelchicago.com, or phone 312/274-9980.