Cut+Run’s Robert Ryang is cooking with Frank’s RedHot

Cut+Run’s editor Robert Ryang shows how the universe will conspire to stop you from making the gravest food-related mistake imaginable — not putting Frank’s RedHot on it.

Even your dog knows that you can put that $#!& on anything.

Edited by Cut+Run’s Robert Ryang, directed by The Perlorian Brothers, and created by agencies Townhouse & Grey, this humorous culinary cautionary tale is destined to make sure that foodies everywhere Frank it Up and add that perfect blend of flavor and heat to their next meal.

Frank’s RedHot is the perfect blend of flavor and heat, and now you can Frank it up to put that $#!t on everything. (Seriously. Everything.)


Client: McCormick

Production Agency: Townhouse

SVP Head of Integrated Production: James McPherson

VP Integrated Producer: Lauren O’Driscoll

Integrated Producer: Jake Sharkey

Music Producer: Kurt Steinke

Associate Music Producer: Beliansh Assefa

Creative Agency: Grey

Executive Creative Directors: Sara Worthington + Armando Flores

Creative Directors: Brian Mekjian + Ryan McCarthy

Copywriter: Jessica New

Art Director: Gabie Fleischer

Production Co: MJZ

Directors: The Perlorian Brothers

Editorial: Cut+Run

Editor: Robert Ryang

Senior Producer: Eytan Gutman

EP: Ellese Shell

Finishing: Jogger Studios

Audio Post: Sonic Union

Audio Engineer: Michael Marinelli

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