Build-A-Bear is leaning into emotional connection this Valentine’s Day with “A Squeeze Away,” its first campaign created by Highdive. The social-first work spotlights one...
What could be more Chicago than Da Bears, winter weather, and a billboard talking trash on the Kennedy? As the Chicago Bears prepare to face the LA Rams in this weekend’s pla...
As cancel culture seeps into real life and plans are abandoned with a tap of a screen, Miller Lite is stepping in with a reminder to actually show up.
The Molson Coors brand...
DISH isn’t running from the comparison anymore. It’s leaning straight into it. In its latest campaign, The Talk, created in collaboration with Highdive, DISH tackles one of...
DoorDash is spotlighting the side-hustle hustle with its newest recruitment ad, a stylish and surprisingly cinematic grocery delivery spot created by Quality Meats in partnersh...
Director Ritesh Gupta, repped in the U.S. by Merman Branded, is back behind the camera for the NHL’s latest round of its celebrated “The Next Golden Era is Now” campaign ...
WTF? Quality Meats has done it this time. They have the Reel Chicago team laughing so hard we don't know what to do with ourselves. Mr. Submarine is celebrating its 50th annive...
While most brands lean on sugar-coated sentiment this time of year, ALDI USA is taking a different approach by helping shoppers create big holiday moments without breaking the ...
State Farm is back on the gridiron with two fresh 30-second spots that keep the brand’s winning NFL campaign with Patrick Mahomes humming, and they both land squarely in our ...
When the lights come up at Soldier Field this season, fans will be greeted by a bold new visual experience powered by Banner Studios.
The Chicago-based production company a...
Stanley Steemer is done being polite about “clean enough.” The heritage deep-clean brand just teamed with Havas Chicago on a sharp, funny relaunch aimed squarely at younger...
Smartphone Free Childhood US (SFCxUS), a growing grassroots movement of parent advocates, has released a new PSA that targets the pressures smartphones and social media place o...
Chicago’s Quality Meats takes a delightfully weird turn for Graza’s first glass bottles, delivering a surreal OOH debut and a pair of tabletop films that make olive oil fee...
Jersey Mike’s is kicking off football season with a new star in its lineup: Eli Manning. The two-time Super Bowl champ and longtime New Jersey resident has officially joined ...
Highdive and director Harold Einstein have given a fresh burst of life to one of the most unforgettable candy campaigns of the early 2000s — the Airheads “head inflation”...
Trident is shaking up the gum aisle and Gen Z’s mindset with the launch of its bold new creative platform, TriDifferent. Developed by FCB London and FCB Chicago, and brough...
We’ve all felt it — that tiny, annoying dent on your pinky finger from endlessly scrolling your phone. UScellular has decided to turn that weird little quirk into a full-bl...
This week’s Reel Ad of the Week is anything but plain — and that’s exactly the point. International Delight, with creative agency FCB Chicago, just dropped a brilliantly ...
This week, Turtle Wax, the legendary Lombard-based car care brand, rolled out You Are How You Car, a surreal and stylized global campaign that repositions car pride as a reflec...
Choose Chicago launched the new Never Done. Never Outdone. marketing campaign to position Chicago as a premier global destination for leisure travel, meetings, and events.
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