Best of “Reel Ad of the Week”

"Dog Sauce" by Optimus for Heinz

“Dog Sauce” by Optimus for Heinz

In 2017, we launched Reel Ad of the Week (RAW), a regular feature that showcases the commercials coming out of the Midwest and, perhaps more importantly, celebrates the people who get it done. When Reel Chicago expanded to cover agencies in LA, so did the content of RAW.

In no particular order, here are a few of our favorites from the past year.

 

FCB and Liquid Plumr on crack

 
Optimus trolls Chicago with “dog sauce”

 

Burnett unleashes Chuck Norris in new United Healthcare spots

 

Tandem turns oral hygiene into a laughing matter

 

Explore Media’s Trade-Proof Snack goes viral

 

Grandma gets a life in new McDonald’s spots

 

Burrell flips the script on Toyota and RAW

 

David&Goliath build wall for immigration rights

 

OKRP new Chili’s work

 

DDB & State Farm get real and RAW

 

mcgarrybowen and Marriott follow the golden rule

 

Fox’s Bite-sized horror packs king-sized punch