Third Street Agency debuts Father’s Day Campaign for SunFed Ranch

Chicago-based attention agency Third Street is breaking new advertising for client SunFed Ranch, a California-based brand that produces a premium line of 100% grass-fed beef that is now available in grocery stores nationwide. The digital campaign will run nationally online on YouTube, Google pre-roll, SunFed’s website, and on social media. It’s the first national campaign … Continue reading “Third Street Agency debuts Father’s Day Campaign for SunFed Ranch”

Marie-Alice ‘Lisa’ Armand joins Third Street as director of Client Success

Former CP+B advertising executive Marie-Alice ‘Lisa’ Armand has joined Third Street as the Chicago Attention Agency’s director of Client Success. A 15-year veteran of account management, most notably at CP+B, Lisa has returned to agency life from a successful real estate career. In this newly formed role, she will ensure relationships are strong and strategies … Continue reading “Marie-Alice ‘Lisa’ Armand joins Third Street as director of Client Success”

Third Street promotes Phil Robinson to partner

Attention agency Third Street announced it has promoted Phil Robinson to partner/head of digital, chief creative officer David T. Jones. Robinson joins Third Street’s founding partners Sean Smith, president, and Jones in the role. Robinson was the first person the shop hired when it launched 12 years ago—before it had any clients. Just out of … Continue reading “Third Street promotes Phil Robinson to partner”

Burrell taps The Colonie for ‘Black Experience on Xfinity’

Burrell Communications recently returned to The Colonie, tapping the talents of editor Graham Chapman and the Chicago-based company’s design team for the multi-platform launch of ‘Black Experience on Xfinity’ (BEOX). The package of broadcast and social media spots introduces a first-of-its-kind collection of movies, TV shows news, and more celebrating Black culture. The campaign departs … Continue reading “Burrell taps The Colonie for ‘Black Experience on Xfinity’”

Broken Shed names TimeZoneOne & Schafer Condon Carter

TimeZoneOne and Schafer Condon Carter have together been named the new agency of record for Broken Shed Vodka, an award-winning premium New Zealand vodka growing its distribution across the US. From their offices in Christchurch, New Zealand and Chicago, TZO and SCC will develop a refreshed brand identity and roll out a number of initiatives … Continue reading “Broken Shed names TimeZoneOne & Schafer Condon Carter”

“Upstarts” OKRP lands $50 million Big Lots! account

CALLING THEMSELVES “SCRAPPY UPSTARTS” the boutique agency O’Keefe, Reinhard & Paul (OKRP) okrp.com – celebrating its first anniversary in March — landed the Big Lots! account which bills a big $50 million, following a review.

The Columbus, Ohio-based company is a closeout retailer with 1,525 stories in 48 states.  The agency’s first work for its new client will launch in early February.

Burnett and divisions win a colossal 74 ADDY Awards

The Chicago Ad Federation boasted it had 350 submissions for the recent ADDY Awards from local agencies and those entries were carefully considered by 25 top creatives from national pedigreed agencies. 

As a result of all this vetting, and no doubt based on the sheer volume of entries from Leo Burnett, it should have been no surprise that the Publicis giant had a colossal haul of 62 awards, including six out of the seven ADDY Bests.

$10,000 check for Malachi Leopold’s Sudan doc

MALACHI LEOPOLD IS BOUND FOR THE SUDAN, thanks to a $10,000 grant he received in order to make the expenses of the trip. He departs April 5 for a full month of shooting a documentary centered on one of the Lost Boys of Sudan, who returns to his native village after a 22 year separation from his parents.

Leopold received the $10,000 check April 1 from the U.N. High Commissioner for Refugees based in Geneva, Switzerland.

He will be accompanied by DP Ian Issitt and two New York producers.