Schafer Condon Carter’s president/managing partner David Selby said “something special is happening here,” as he announced the promotion of four creative members of the agency’s creative team.
When saying that, Selby undoubtedly had in mind the fact that the agency had ended a remarkable growth year. It scored a record number of new accounts – including the recently announced First Midwest Bank and Chicago Cubs, added staff and continued its 23-year unbroken record of profitable growth.
Creative directors Denny Hebson and Suzanne Martineau were elevated from creative directors and writer Ron Sone and senior art director Michael Dorich were upped to CDs.
Award-winner Hebson had been a partner in his agency, Romani Bros., for more than five years before it merged with SCC in late 2008. He’s worked on Wilson Sporting Goods, British Petroleum, Iams Pet Foods and Brach’s Candy, among other accounts.
Martineau, who’s been with SCC for 13 years, has created campaigns for National Pork Board, Land O’Lakes Foodservice, Solo Cups.
Hebson and Martineau are members of SCC’s Leadership Team that guides the agency’s operation. They will divide creative responsibilities for its 20 clients, Selby said.
Out of his 16 years in advertising, Sone has been with SCC for four years and Dorich,
whose award-winning career began as an art director with Leo Burnett, joined SCC 18 months ago from Chicago Creative Partnership.
The largest mid-sized independent agency in Chicago amid a sea of conglomerate-owned agencies, SCC last year enjoyed a 25% profitable revenue growth for the 23rd consecutive year and made 15 hires to raise the staff number to 81.
The agency also converted a West Loop landmark building into new offices and bought a majority interest and relaunched the Dougie’s brand of various sauces.
“It was a great year for SCC,” says Selby. “We’ve got a lot of momentum carrying us into 2013.”