EIGHT CANNES LIONS went to Leo Burnett for its “Van Gogh BnB” campaign that led to the Art Institute’s highest attendance in 15 years with online ticket sales up 250% and $6 million in earned media impressions. The campaign along won six Cannes Lions. The other two Cannes lions were awarded for Burnett’s work for United-Healthcare’s first national campaign.
Burnett/P&G’s “Always#Likeagirl:Turning an Insight into a Confidence Moment” won the PR Grand Prix, with PR evolving as a strong category with a record number of 2,000 Cannes entries this year.
A YEAR AGO this month, Nashville-based Team Ignition Pancultural Marketing changed its name to Fluent360 and opened a Chicago office at. Founded in 2008 by Danielle Austen, the woman-owned, diversity-staff agency, a division of Omnicom, has Nissan North America as a client.
GLOBALLY-CONNECTED SONIXPHERE was a big winner of the recent Communicator Awards of Excellence for Best Use of Music in Commercials: “This Is Why” for MHA (Making Home Affordable) initiative through Schafer Condon Carter and “Dino Dig” for Kellogg’s Froot Loops, Leo Burnett. An Award of Distinction was also bestowed on “Valentine’s Day” for Kmart, FCB.
Sonixphere’s work competed with 6,000 entries from the US and around the world. The awards are presented by New York-based Academy of Interactive & Visual Arts, a 600 member organization of industry leaders, including Widen & Kennedy, Tribal DDB, MTV Network, Saatchi & Saatchi, Nissan North America and Sesame Workshop.
DAVID SANCHEZ’ 10 MGMT model and management agency moved into new space at 230 E. Ohio, from 939 W. North Ave. where Sanchez, a former model, started his company in 2013. 10 MGMT represents 100 talent, fashion models and such artists as photographers, hair and makeup, wardrobe stylists and art directors.
Sanchez has a staff of four; fellow agent is Nicholas Butts. Sanchez also teaches entrepreneurship at Columbia College.
THE ONION AND ELIO MOTORS, INC. have teamed up for a bipartisan, politically “driven” digital media campaign leading up to the 2016 election. The start-up vehicle manufacturer plans to launch a three-wheeled vehicle that will get up to 84 mpg, with a targeted base price of $6,800.
“Whether you are a Republican or a Democrat, from a Red state or Blue state, we know Elio Motors has a message everyone can get behind,” says company founder/CEO Paul Elio.
JUNE IS BLACK MUSIC MONTH and as the writer of “The Mahalia Jackson Story” music biopic, I will be delivering a colloquium about Mahalia, the world’s greatest gospel singer and Civil Rights champion Wednesday, June 29 at the Newberry Library, Ruggles Room, at 4 p.m.
Since Mahalia’s story can’t be told without her music, a piano and church soloist will accompany my discussion.
The colloquium is free and open to all.
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