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| Reel Chicago – At the intersection of Chicago Advertising, Entertainment, Media and Production

| Reel Chicago – At the intersection of Chicago Advertising, Entertainment, Media and Production

Reel Chicago is a daily digital magazine that covers the news in Chicago on all aspects of advertising, film, TV, media and production. The content is original, written by industry experts and contributing Op Eds

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Tag: energy BBDO

Starbucks launches its first energy drink, Starbucks BAYA Energy
  • NEW WORK

Starbucks launches its first energy drink, Starbucks BAYA Energy

By Reel Chicago May 11, 2022
Starbucks has entered the energy category with the launch of Starbucks BAYA Energy, a ready-to-drink beverage crafted from caffeine naturally found in coffee fruit, as well as ...
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Leo Burnett Chicago takes second place finalists tally for The One Show
  • AWARDS

Leo Burnett Chicago takes second place finalists tally for The One Show

By Reel Chicago Apr 27, 2022
Area 23 New York leads the way with the most finalists entries in The One Show 2022, followed closely by Leo Burnett Chicago. All finalists will win either Gold, Silver or B...
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In Energy BBDO’s Guns Down America campaign, survivors review guns
  • Reel Ad of the Week

In Energy BBDO’s Guns Down America campaign, survivors review guns

By Reel Chicago Apr 19, 2022
In an effort to underscore the danger of firearms and raise the standards of online gun content, Energy BBDO created a series of online gun reviews for Guns Down America, where...
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Avocados From Mexico helps shoppers get ready for Cinco de Mayo
  • REEL BUSINESS

Avocados From Mexico helps shoppers get ready for Cinco de Mayo

By Reel Chicago Apr 18, 2022
It's not Cinco de Mayo without guacamole. Avocados From Mexico (AFM), the number one selling brand of avocados in the U.S., is partnering with Mission and Modelo to help shop...
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MiraLAX’s Workstipation Reform fights stress in office bathrooms
  • NEW WORK

MiraLAX’s Workstipation Reform fights stress in office bathrooms

By Reel Chicago Mar 12, 2022
As the nation debates when America’s workforce should return to their physical offices, a surprising trend has emerged – people’s dread about pooping in their office bath...
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EnergyBBDO campaign demonstrates Chicago’s influence around the world
  • NEW WORK

EnergyBBDO campaign demonstrates Chicago’s influence around the world

By Reel Chicago Feb 1, 2022
Mayor Lori E. Lightfoot just announced the launch of the “Chicago Not in Chicago” campaign to show how Chicago has inspired so many other iconic cities around the world. De...
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The Best of Chicago Advertising in 2021
  • Year in Review

The Best of Chicago Advertising in 2021

By Colin Costello Dec 29, 2021
So, here we are at the end of another year. In 2021, we experienced more freedom from the pandemic during the spring and summer as cases lowered, but here we are, back in a kin...
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EXTRA’s ‘Chew It Before You Do It’ will get you through the holiday
  • Reel Ad of the Week

EXTRA’s ‘Chew It Before You Do It’ will get you through the holiday

By Reel Chicago Nov 24, 2021
After a year hiatus, this holiday season is expected to be exceptionally unique for many as families and friends gather – with their rusty social skills and all – for poten...
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Energy BBDO volunteers with 826CHI to bring kids’ words to life
  • Events

Energy BBDO volunteers with 826CHI to bring kids’ words to life

By Reel Chicago Oct 14, 2021
Chicago nonprofit, 826CHI, is holding their biggest fundraising event of the year today, October 14th! “Eat Your Words” aims to raise enough money to ensure 750 local...
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Champion celebrates iconic franchise with Reverse Weave Week
  • NEW WORK

Champion celebrates iconic franchise with Reverse Weave Week

By Reel Chicago Oct 12, 2021
Champion Athleticwear announces Reverse Weave Week! The week, full of giveaways and collabs, will run through October 19 to acknowledge the anniversary of their ...
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‘Maya’ continues Pearle Vision’s strategy to showcase Small Moments
  • Reel Ad of the Week

‘Maya’ continues Pearle Vision’s strategy to showcase Small Moments

By Reel Chicago Aug 24, 2021
Pearle Vision has launched their latest installment in the award-winning Small Moments campaign, a cinematic mini-movie titled "Maya," in which a young Indian girl goes from fe...
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Tequila Herradura rebranded in Energy BBDO campaign
  • NEW WORK

Tequila Herradura rebranded in Energy BBDO campaign

By Reel Chicago Jun 29, 2021
Tequila Herradura launches its first-ever global campaign, “Extraordinary Awaits,” with a rebranded image and new :30 film. In a category that has become repetitive and exp...
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Gentleman Jack Tennessee Whiskey celebrates Milestones
  • NEW WORK

Gentleman Jack Tennessee Whiskey celebrates Milestones

By Reel Chicago Jun 1, 2021
Gentleman Jack Double-Mellowed Tennessee Whiskey has launched “Milestones,” the brand’s first spot in the global “Make it Count” campaign for the Jack Daniel’s bran...
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Old Forester’s Kentucky Turtle Derby is back
  • NEW WORK

Old Forester’s Kentucky Turtle Derby is back

By Reel Chicago May 4, 2021
While no fan can ride a horse during the real Derby, Old Forester fans were given the chance to “ride” a turtle during the 2021 Old Forester Kentucky Turtle Derby.  ...
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Earth Day: Lincoln Park Zoo’s price of extinction
  • NEW WORK

Earth Day: Lincoln Park Zoo’s price of extinction

By Reel Chicago Apr 23, 2021
Chicago’s Lincoln Park Zoo has announced their newest campaign, “The Price of Extinction.” Launching yesterday on Earth Day (April 22) the campaign draws attention to Ear...
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Phillips’ believes you deserve a good poop
  • NEW WORK

Phillips’ believes you deserve a good poop

By Reel Chicago Feb 17, 2021
Phillips’ not only believes that life is too short to be spent struggling with these problems, but that going should feel good. In a consumer study, nearly 40% of adults cla...
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RBL Spotlight: producer, Storm Smith
  • THE REEL BLACK LIST

RBL Spotlight: producer, Storm Smith

By Reel Chicago Feb 12, 2021
Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are maki...
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Energy BBDO’s new brand campaign for Home Instead
  • NEW WORK

Energy BBDO’s new brand campaign for Home Instead

By Reel Chicago Jan 12, 2021
Home Instead, the leading provider of in-home care for older adults, has launched a new brand identity and campaign to promote the evolving organization. Created in partnership...
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2020 in Review: Reel Chicago’s Biggest Stories
  • Year in Review

2020 in Review: Reel Chicago’s Biggest Stories

By Colin Costello Dec 31, 2020
What a year, huh? 2020, which felt like a decade, will undoubtedly go down in history as one of the worst years ever. And who will argue? Certainly not the staff at Reel Chicag...
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Kerrygold embraces family moments in new Xmas spot
  • NEW WORK

Kerrygold embraces family moments in new Xmas spot

By Reel Chicago Nov 12, 2020
The last two days of news are making the Reel Chicago team wonder if Energy BBDO  has a secret farm somewhere. In the agency's new Kerrygold butter spot the Irish dairy b...
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