Coors Light Archives · | Reel Chicago - At the intersection of Chicago Advertising, Entertainment, Media and Production

NEW WORK

Coors Light beats the heat with Chillboards energy-efficient campaign

By Reel Chicago May 11, 2022

In order to combat Miami’s frequent extreme heat waves, Coors Light debuted Chillboards, a new experiential eco-and social-conscious campaign directed by HELO’s Set Free Ri...

Events

Coors celebrates reopening with Chicago Chill Day

By Reel Chicago Jun 11, 2021

After many long months of limited capacity and necessary restrictions, we are ready to return to all the places and things we love about our hometown of Chicago. To celebra...

AWARDS

Burnett, DDB, FCB represent Chicago at Andy Awards

By Reel Chicago Apr 19, 2021

The Andy Awards announced their winners on April 12 and Leo Burnett, DDB Chicago and FCB Chicago represented the windy city for their work on Kraft Heinz Country Time, Miller L...

Reel Ad of the Week

Snowman transforms into Beerman for Coors Light

By Reel Chicago Dec 9, 2020

In a holiday season when nothing feels typical, Coors Light is introducing a festive tradition just for grownups – because, let's be honest, adults deserve to enjoy the holid...

REEL LATINO

Coors Light announces 2020 Líder of the Year

By Reel Chicago Oct 22, 2020

In its 14th year empowering Latino leaders, Coors Light is proud to announce Richard Montez as its 2020 Líder of the Year. Since 2006, the program has highlight...

SOCIAL MEDIA

Videoconference and chill with Coors Light

By Reel Chicago May 15, 2020

Tired of Zooming? Sick of looking at a Brady Bunch-inspired screen and pretending you're interested? Coors Light feels you. And now the beer and Leo Burnett want to give you a ...