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| Reel Chicago – At the intersection of Chicago Advertising, Entertainment, Media and Production

| Reel Chicago – At the intersection of Chicago Advertising, Entertainment, Media and Production

Reel Chicago is a daily digital magazine that covers the news in Chicago on all aspects of advertising, film, TV, media and production. The content is original, written by industry experts and contributing Op Eds

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Tag: Blue chip

Blue Chip’s new Merrell campaign says “Take a Hike”
  • NEW WORK

Blue Chip’s new Merrell campaign says “Take a Hike”

By Reel Chicago May 19, 2021
Merrell is blazing a new trail with Dick’s Sporting Goods (DSG), in a new campaign that broadens the notion of hiking to attract younger, more urban consumers who shop at DSG...
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Blue Chip launches recipe campaign for White Castle
  • SOCIAL MEDIA

Blue Chip launches recipe campaign for White Castle

By Reel Chicago Apr 6, 2021
To expand meal occasions for its iconic, Original Sliders, White Castle is showing consumers how to use Sliders as ingredients in new seasonal recipes. For Spring, agency B...
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