Game day is about more than touchdowns and tackles—it’s about traditions, superstitions, and snacks. That’s the heart of General Mills’ new “Game Day” campaign featuring football families Donna, Jason, and Kylie Kelce alongside T.J. and J.J. Watt. With humor and warmth, the campaign highlights how families prepare for game day with rituals and General Mills’ … Continue reading Optimus tackles General Mills’ “Game Day” campaign with Kelces and Watts