NEW WORK Archives · Page 20 of 20 · | Reel Chicago - At the intersection of Chicago Advertising, Entertainment, Media and Production

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Haddish to Groupon users: “Let’s get weird” for V-Day

By Daniel Patton Feb 14, 2018

In keeping with the attitude that made her a favorite among Super Bowl viewers, Girls Trip star Tiffany Haddish combines firm advice with genuine enthusiasm in a new Groupon Val...

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Laughlin Constable goes “Bucks” wild

By Colin Costello Feb 12, 2018

A new, retro-flavored, funk-inspired campaign from Laughlin Constable’s in-house production company, Hive, should have Milwaukee Bucks fans cheering and dancing in their arm c...

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DDB helps Dodge reveal the 2019 Ram 1500

By Colin Costello Jan 23, 2018

Wow. I’m used to DDB Chicago making me laugh and warm my insides. I can’t say they have ever really gotten my head nodding and my foot tapping musically though. ‘Til no...

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Optimus editor Rynne helps create a Nike female force

By Colin Costello Jan 19, 2018

Lucasfilm CEO Kathleen Kennedy first came out with the shirt that said, “The Force is Female” last year, thrusting her into the SJW (Social Justice Warrior) spotlight. N...

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Chrissy Teigen leads new McD’s dollar menu campaign

By Colin Costello Jan 18, 2018

Reel Chicago is loving the new McDonald’s work. Chrissy Teigen toplines a hilarious new national introduction of McDonald’s new $1 $2 $3 Menu led by AOR We Are Unlimited...

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Burrell & Comcast celebrate Dr. King’s dream through art

By Colin Costello Jan 15, 2018

To celebrate the memory and life of Dr. Martin Luther King Jr., Burrell and Comcast have launched a dynamic new campaign titled Visions of King, using the hashtag #Keepmarching....

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Leviathan helps MGM guests step into the digital world

By Daniel Patton Jan 8, 2018

Leviathan dazzled up the Las Vegas MGM Grand Hotel & Casino with an interactive display in the lobby of the iconic landmark on the strip. Titled, “Mirror Mirage,” the in...

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Burnett, Mayhem make new resolution for Allstate

By Colin Costello Jan 4, 2018

During a season when people make resolutions, why shouldn’t that pesky character from Allstate, Mayhem, make some as well? The character whom Leo Burnett pitched to Allsta...

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gyro creates first Sentry spot in over 30 years

By Colin Costello Jan 2, 2018

In 1984, Ronald Reagan was president. Marvin Gaye passed away. Terms of Endearment won the Oscar for Best Picture. The Celtics beat the Lakers in seven exciting games, and Princ...

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New holiday spots that are funny as #&%!

By Colin Costello Dec 15, 2017

Two new indecently hilarious spots hit the marketplace this week. The first is from O’Keefe Reinhard & Paul, an agency doing the kind of work that made me want to get into...

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User data powers Spotify’s new outdoor campaign

By Colin Costello Dec 13, 2017

As a former advertising creative, I can’t honestly say my ears always perked up at the mention of “User Data.” Typically, it was the driest portion of any meeting, ca...

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FCB-Michelob ULTRA spot bowed during the Super Bowl

By Ruth L Ratny Feb 5, 2017

A 30-SECOND SPOT, "Our Bar" from FCB and produced by Radical Media for Michelob ULTRA — the fastest growing beer brand in the U.S. — bowed on Sunday’s Super Bowl. The spo...

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Martha Stewart part of new VSA/Borden® Cheese campaign

By Ruth L Ratny Jan 29, 2017

BORDEN® CHEESE TARGETS BUSY MOMS in an integrated campaign — including Martha Stewart’s Facebook Live show, the first for a cheese brand — from VSA Partners for marketing...

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Energy BBDO’S new Extra gum TV spot debuts Oct. 19

By Mike Morgan Oct 19, 2015

ENERGY BBDO’S NEW SPOT in its wildly successful Wrigley gum’s “Give Extra, get Extra” campaign, is "The Story of Sarah and Juan," a 2-minute video currently playing on Y...

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Leviathan’s MSI exhibit tells of science behind beauty

By Dan Patton Dec 4, 2014

“Motherlodes of hifalutin data” help creators become “three times smarter than we were before” Chicago conceptual design firm Leviathan recently unveiled ne...

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NEXT/NOW’s sports video games play at new eatery

By Daniel Patton Apr 20, 2014

Diners at the River North eatery can enter a virtual arena with Richard Dent, Frank Thomas, Patrick Kane, and Darren Haydar Thanks to interactive marketing agency NEXT...

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Havas/Sonixphere animated spot one of 3 spotlighted

By Mike Morgan Dec 17, 2013

Havas Worldwide’s holiday spot for Reynolds Parchment Paper features a Sonixphere live orchestra and original score dramatizing the heroic stunts of “Pepper,” an anim...

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The Colonie edits cinema spot; more spot action

By Ruth L Ratny Apr 26, 2012

THE COLONIE’S partner/editor Bob Ackerman edited a Draftfcb/San Francisco Levi’s clever Dockers’ spot, “Phone Booth” for release in cinemas throughout Europe and direc...