2+ Ocean Spray Cranberries unveiled its newest marketing campaign with Energy BBDO “Ocean Spray X Nature,” highlights the brand’s commitment to sustainable Natureprocesses and regenerative agriculture. The creative supports Ocean Spray’s mission to continue connecting farms to families for a better life and spotlights the passion and care with which Ocean Spray farmers grow their … Continue reading “Energy BBDO launches ‘Ocean Spray X Nature’”
3+ Chicago agency launches new “Act Tiny, Be Mighty” campaign that provides fresh POV on farming Ocean Spray has launched a new advertising campaign, via new AOR Energy BBDO, dubbed, “Ocean Spray. Act Tiny. Be Mighty.” To tap into its roots as a farmer-owned cooperative, the Middleborough, Massachusetts-based company has built a strong brand focused … Continue reading “Energy BBDO helps Ocean Spray celebrate farmers”
1+ Former BBDO leader brings big global brand ideas to life through innovation FCB today announced that Andrés Ordóñez has been brought on board as Chief Creative Officer of FCB Chicago, joining President Michael Fassnacht in leading the agency. Ordóñez will also work closely with Global Chief Creative Officer Susan Credle and join FCB’s Global … Continue reading “Ordóñez joins FCB Chicago as Chief Creative Officer”
2+ The new line of 120-calorie sparkling cocktails from MillerCoors, began hitting shelves this week This week MillerCoors introduces a new sparkling cocktail beverage to market called “Cape Line”—a delicious full-flavored beverage that is low in calories and has zero artificial additives. The 120-calorie cocktails, which aim to appeal to consumers who seek bold flavors … Continue reading “MillerCoors & Energy BBDO sparkle with new drink”
WME is packaging two of the several projects that local producer Darren Reagan is developing through his 11Eleven Entertainment.
The agency is onboard for Reagan and “Dog Whisperer” Cesar Millan’s remake of the “Doberman Gang” film series, and a cable series based on Cynthia Buchanan’s 1972 novel “Maiden.” WME represents Millan for entertainment projects.