Brooke Foley & NFL 1st female coach launch Critter Fitter

3+ Brooke Foley, Creative Director & Founder of Jayne Agency and Dr. Jen Welter, the first female coach of the NFL, announce the launch of Critter Fitter, a social, emotional and physical wellness platform for kids ages 0-10, written in response to families having to shelter in place during the Coronavirus pandemic. The goal of … Continue reading “Brooke Foley & NFL 1st female coach launch Critter Fitter”

NFL’s Prescott, Barkley are “Champions of Chunky”

3+ The NFL season is upon us and so are campaigns featuring NFL stars. Leo Burnett has teamed with Optimus to create Campbell’s Chunky soup’s gridiron effort, called “Champions of Chunky.” The official soup sponsor of the NFL’s spot, directed by Caviar’s Jonathan Krisel, features Dallas Cowboy QB Dak Prescott and New York Giants RB … Continue reading “NFL’s Prescott, Barkley are “Champions of Chunky””

Author Blair Davis on “Black Panther’s” epic influence

12+ According to DePaul University Associate Professor Blair Davis, Black Panther is worth all the hype. “My students have been over the moon since last year,” he says. “Not only because there is a black superhero, but also because there is a big budget blockbuster with a huge Hollywood marketing campaign and toys and t-shirts.” … Continue reading “Author Blair Davis on “Black Panther’s” epic influence”

MullenLowe, NFL, Johnson, Elizabeth in the news

5+ MullenLowe L.A. wins Whole Foods According to Ad Age, Amazon finally finished shopping for a new creative agency for its newly acquired Whole Foods Market. The report says, the Austin, Texas-based grocery chain has chosen MullenLowe L.A., as its CAOR after a review. The review, which was run by SRI, began in late June. … Continue reading “MullenLowe, NFL, Johnson, Elizabeth in the news”

NFL Draft Town’s return to Chi-Town means labor jobs

THE MAMMOTH NFL DRAFT — which die-hard sports fans dubbed “the Academy Awards of Football” — returns to Chi-Town Draft Town for the second consecutive year, April 28-30, providing a myriad of jobs for film/TV union labor.

The Auditorium Theatre is again Draft headquarters, while the three-day football festival for fans expands to Grand Park and Congress Plaza for a 900,000-sq. ft. celebration of the Draft. Admission is free.

“Influence” drama is third ABC TV pilot to shoot here

THE THIRD TV PILOT filming here, and the third for ABC, is the drama “Influence,” centering on two brothers who own a unique agency designed to attack their clients’ problems using the real science of human motivation and manipulation.

Steve Zahn (“Treme”) is the only star announced for “Influence” so far.


re:think studios’ dazzling 2012 NFL Draft spot airing

Brian Bullock got a double charge out of a package of ESPN spots currently airing that his fairly new re:think studios helped create and produced.  For one, the assignment from The Vault NYC allowed the company to showcase its photorealistic CGI and visual effects chops, and Bullock was in his element as an admitted long-time ESPN and college football fanatic. has a package short film auteurs should look into?and they promise payment

I recently came across an ad on Chicago Craigslist soliciting shorts for distribution via a new website, and?more importantly?promising payment.

I decided to look into the company in question because I assumed that it must be local. I was wrong. Although Motion Matrix isn’t based here, it has a setup worth hearing about.

Their site,, features streamable short films, specialized content aimed at a base of monthly subscribers, filmmaking advice and more.

Silverdocs’ 21,000 attendance attests to genre’s influence; Scorsese honored as a master of doc

Martin Scorsese was honored as “a master of the documentary form” at the fourth annual Silverdocs Film Festival held outside of Washington, D.C. and the large attendance indicated how viable documentaries have become.

This year, 21,000 attendees were exposed to 100 docs from around the world, selected from 1,687 submissions.

Silverdocs offered a chance to see some the best of the new crop of documentaries on the horizon. Sadly, no Chicago films were represented in competition.

During the most compelling hours of the fest, Scorsese revealed insights into how he directs.

Richter Brothers create high-end interactive CD
for huge Dairy Management/NFL promotion

Richter Brothers Studios is getting ready to send its just-completed, high-end interactive CD to a replicator that will produce 1 million discs for grocery store distribution in October.

The 100-screen CD was created in just eight weeks for client Dairy Management of Rosemont, in a cross-promotion with the NFL.

Titled “Tips and Tools for a Slimmer Waist,” the CD is targeted at women and features milk, cheese and yogurt. The CD is free with the purchase any of those three dairy products during the promotion period.

Farewell, Work Holiday Parties — ‘Tis Miller Time

0 2020 has been filled with cancellations, but one thing that people are actually happy to have cancelled? Their work holiday parties. Miller Lite agrees: Cancelled work holiday parties means more time to drink Miller Lite with their real friends, or as they call it, Miller Time.  The brand is memorializing people’s cringiest moments in … Continue reading “Farewell, Work Holiday Parties — ‘Tis Miller Time”

Chicago turns Black Friday into Black Shop Friday

2+ The Chicago Urban League in partnership with the City of Chicago and Chicago agency O’Keefe Reinhard & Paul, joined together to announce the launch of Black Shop Friday, a new program encouraging Chicagoans to shop at Black-owned businesses on the day after Thanksgiving, November 27th – widely known as “Black Friday.”  A new website … Continue reading “Chicago turns Black Friday into Black Shop Friday”

Jazz Kitchen: When Justice is the Message, November 18

3+ It hardly seems possible to imagine social justice advocacy without music and art. Creating at the intersection of artistic practice and social justice is an essential impulse for many artists. Whether overt or embedded in the very impulse to create (or both), the role of artists/creatives in advancing justice is fundamental to the history of … Continue reading “Jazz Kitchen: When Justice is the Message, November 18”

Kerrygold embraces family moments in new Xmas spot

1+ The last two days of news are making the Reel Chicago team wonder if Energy BBDO  has a secret farm somewhere. In the agency’s new Kerrygold butter spot the Irish dairy brand celebrates people coming together and enjoying small moments over a home-cooked meal. The campaign, which launched yesterday, is supported by a new … Continue reading “Kerrygold embraces family moments in new Xmas spot”

Opening Night: 26th Annual Black Harvest Film Festival

0 A Black Harvest Feast, opening night program on Friday, November 6 at 7:30 pm, is hosted by NBC Chicago’s LeeAnn Trotter, our Master of Ceremonies, and features a unique parade of filmmakers in a virtual red carpet to kick off the festivities.  Mayor Lori E. Lightfoot and First Lady Amy Eshlman serve as the … Continue reading “Opening Night: 26th Annual Black Harvest Film Festival”

Lake County Film Festival complete lineup through Nov 16

0 The 10th Annual Lake County Film Festival (LCFF) has announced the full and complete lineup and details for this year’s 10th Anniversary edition of the film festival, taking place November 5-16. An ambitious program of 23 features and 96 short films will be presented in a virtual/in-person hybrid highlighted by a special double feature … Continue reading “Lake County Film Festival complete lineup through Nov 16”

Juan Woodbury joins FCB to transform branded content

1+ FCB Chicago has announced that prolific producer Juan Woodbury has joined the agency as EVP, Director of Branded Content & Entertainment. In this newly created role, Woodbury will be responsible for founding a branded content & entertainment practice within FCB. While he will report directly to Chief Creative Officer Andrés Ordóñez, his hybrid role will extend … Continue reading “Juan Woodbury joins FCB to transform branded content”

Luke Sloma promoted to editor at Whitehouse Post

2+ Continuing their tradition of growing exceptional editorial talent, Whitehouse Post proudly promotes Luke Sloma to Editor A 2010 graduate of Bowling Green State University in Ohio, Sloma boarded a Megabus bound for Chicago and hasn’t looked back.  Over the past decade, Sloma cut his teeth at various Chicago post houses working his way from intern to vault and spent 2 … Continue reading “Luke Sloma promoted to editor at Whitehouse Post”

CAF Honors Renetta McCann of Publicis Groupe

0 In continuing recognition of Renetta McCann, chief inclusion experience officer at Publicis Groupe, whom the Chicago Advertising Federation (CAF) honored with its 25th Silver Medal Award earlier this year, advertising industry leaders kicked off a special, three-part virtual event last week to highlight McCann and her important role in the community. The CAF Legacy & Leadership … Continue reading “CAF Honors Renetta McCann of Publicis Groupe”