| Reel Chicago – At the intersection of Chicago Advertising, Entertainment, Media and Production
Reel Chicago is a daily digital magazine that covers the news in Chicago on all aspects of advertising, film, TV, media and production. The content is original, written by industry experts and contributing Op Eds
1+ FCB Chicago has announced that prolific producer Juan Woodbury has joined the agency as EVP, Director of Branded Content & Entertainment. In this newly created role, Woodbury will be responsible for founding a branded content & entertainment practice within FCB. While he will report directly to Chief Creative Officer Andrés Ordóñez, his hybrid role will extend … Continue reading “Juan Woodbury joins FCB to transform branded content”
1+ This week, FCB and the City of Chicago launched an initiative to greatly increase local participation in the upcoming presidential election. FCB, in partnership with the City of Chicago, transformed plywood boards that covered Chicago storefronts during protests into voting booths to encourage voter registrations and participation in this year’s election. People are urged … Continue reading “Chicago, FCB make voting easier than ever”
4+ Good news for FCB and Chicago advertising in general. Go RVing has selected the IPG agency as creative Agency of Record. More than 25 agencies participated in the competitive review process which was coordinated and managed by Pile+Company in partnership with the Go RVing staff and was completed remotely due to COVID-19. Interpublic Group’s … Continue reading “FCB goes RVing with new campaign for new client”
3+ This afternoon, Angela Kinsey from The Office announces Glad ForceFlex Plus in a Kitchen Keynote that’s guaranteed to keep you entertained for 8 full minutes. Similar to Apple, Microsoft and other Silicon Valley Tech Titans, Glad has an innovation to be proud of. So, the brand decided to go big and launch its “greatest … Continue reading “Glad & FCB launch a Kitchen Keynote with Angela Kinsey”
0 Mayor Lori E. Lightfoot today launched the “Boards of Change” project by FCB – a civic engagement initiative to encourage participation in not only the 2020 U.S. Census, but also in democracy as a whole through actions such as registering to vote, going to the polls, and engaging in public dialogue. The Census is … Continue reading “Mayor Lightfoot Launches “Boards of Change” by FCB”
3+ Anti-gun violence campaigns scored big this year at The One Show 2020 as winners were revealed today. “Generation Lockdown” by McCann New York for March For Our Lives; “The Gun Violence History Book” by FCB Chicago, Lord + Thomas and The Mill for Illinois Council Against Handgun Violence; and “Back To School Essentials” by BBDO New York for Sandy Hook Promise all won multiple Gold Pencils at The One Show 2020 FCB was … Continue reading “FCB takes home 7 Gold Pencils at 2020 One Show”
4+ FCB Chicago reportedly went through a round of layoffs last week, impacting approximately 5% of employees. According to AgencySpy who reported the moves, a spokesman for the agency issued a statement to Reel Chicago, “Due to changing scopes of work for a few clients impacted heavily by Covid-19 in our Chicago office, our team … Continue reading “FCB Chicago reportedly lays off 5% of staff”
2+ The New York Times Magazine was the biggest winner on the second day of the week-long online ADC 99th Annual Awards, when 55 prestigious Cubes were awarded in Experiential Design, Photography and Spatial Design. Best of Discipline for Experiential went to FCB Chicago with FCBX and Lord + Thomas, both Chicago for “Most Dangerous Street“ on behalf of Illinois Council Against Handgun Violence. The New … Continue reading “FCB’s ‘Most Dangerous Street’ best Experiential Design”
2+ The Obamas and Oprah are among the Chicago celebrities reading children’s books across the Chicago Public Library social channels. Mayor Lori Lightfoot and Chicago Public Library (CPL), one of the largest libraries in the US with over 385 professional librarians, and the CPL Foundation have partnered to host ‘Live from the Library,’ a daily … Continue reading “FCB & Mayor Lightfoot launch ‘Live from the Library’”
3+ Aside from Oscar the Grouch, who would have thought that one day, taking out the trash would be the best time of your day? Many people are now using this time as a new form of entertainment – even as an opportunity to dress up. So, as a brand that exists to keep people Glad by … Continue reading “Glad, FCB thank sanitation workers in new campaign”
1+ In response to COVID-19, Cox Communications and FCB Chicago have created a 360-campaign (including TV, print, digital, social and OOH) designed to empower and support small business owners who are #MakingItWork. The campaign messaging focuses on making the new way of working work better for Cox Business customers. Rather than using the tactics in this campaign to … Continue reading “Cox, FCB support small biz owners in new 360 campaign”
2+ As the effects of Coronavirus (COVID-19) continue to put additional stress on consumers around the world to locate their most essential products, Cottonelle is calling on Americans to #ShareASquare to alleviate the toilet paper needs of friends and neighbors. The #ShareASquare social media initiative, from AOR FCB Chicago, is meant to celebrate acts of … Continue reading “Cottonelle, FCB asks Americans to #ShareASquare”
6+ FCB has announced that Kerry Hill, who has led its Chicago office production for 10 years, has been promoted to North American Director of Integrated Production. In this newly created role, Hill is uniting FCB’s production groups in Toronto, New York, Chicago and San Francisco, which comprises a team of more than 150 people … Continue reading “FCB’s Hill to lead North American Integrated Production”
2+ In a new campaign from FCB Canada, Bank of Montreal (BMO) is taking a public stand to promote women’s financial empowerment. In celebration of International Women’s Day, the campaign sheds light on stereotypes and terms like “gold digger” and “trophy wife” that, over time, can erode a woman’s financial confidence. This initiative raises awareness … Continue reading “BMO & FCB championing financial confidence for women”
4+ FCB today announced major staff updates, promoting three key leaders within the Chicago office. Fernando Espejel has been named Chief Technology Officer (CTO), while Michelle Stoessel has been appointed Chief Financial Officer (CFO). In addition, Eric Chun has been promoted to EVP, Managing Director of Strategic Analytics. The leadership updates come on the heels … Continue reading “FCB Chicago elevates key leaders”
5+ With help from FCB Chicago, Glad put a banana in a Flex’n Seal bag, taped it on a wall, and called it #ProtectedBanana to comfort the less fortunate. Shared in a December 12 Instagram post, the suspended yellow fruit is the centerpiece of a charity auction to generate funds for the Alameda County Community … Continue reading “FCB, banana help Glad transform art into charity”
2+ Jack Daniel’s spot encourages whiskey drinkers to enjoy sweet new flavor with bold confidence FCB Chicago helped launch Tennessee Apple with a rocking trip through infinity. According to an agency press release, the sweet new Jack Daniel’s variety garnered an “overwhelmingly positive” reception when it landed on shelves around the nation earlier this month. … Continue reading “FCB Chicago sends Tennessee Apple through infinity”
4+ New structure includes Tyler Turnbull as North American CEO, Kelly Graves as Chicago President, and departure of Chicago CEO Michael Fassnacht In a move to deliver clients greater access to talent, capabilities and stronger integrated solutions, FCB today announced a new North American structure that will unite its offices in the region under dedicated … Continue reading “FCB unites North American offices”
5+ The dark harbinger delivers antique scrolls announcing an event with “Game of Thrones” author George RR Martin FCB Chicago captured an airborne fantasy to help the Chicago Humanities Festival spread the word about its October 11 event, An Evening with George R. R. Martin. To advertise the engagement with the legendary Game of Thrones … Continue reading “FCB captures raven for Chicago Humanities Festival”
1+ Former BBDO leader brings big global brand ideas to life through innovation FCB today announced that Andrés Ordóñez has been brought on board as Chief Creative Officer of FCB Chicago, joining President Michael Fassnacht in leading the agency. Ordóñez will also work closely with Global Chief Creative Officer Susan Credle and join FCB’s Global … Continue reading “Ordóñez joins FCB Chicago as Chief Creative Officer”
