Arc Worldwide is inspired by an unexpected source
“What’s next in retail?” is a question that sits top of mind for Arc Worldwide, the lead shopper agency in Publicis Groupe. At an incredibly complicated time for businesses and professionals, having
“What’s next in retail?” is a question that sits top of mind for Arc Worldwide, the lead shopper agency in Publicis Groupe. At an incredibly complicated time for businesses and professionals, having
Adweek reports that Chicago-based Arc Worldwide, the shopper marketing division of Leo Burnett Group, has announced plans to expand its presence by opening new offices in New York and Northwest
Archie Fletcher, an icon in the Chicago film industry and co-founder of Fletcher Camera, died suddenly on Wednesday, June 22, 2023 after driving himself to get his hair cut in
The World Advertising Research Center (WARC) has released the results of its second annual Creative 100, ranking the most creative agencies, networks and campaigns in the world. For the second year
Harris brings decades of experience building integrated marketing solutions to the newly created position (Chicago — 10 May 2018) Arc, the shopper marketing and activation agency of the Leo
Puppet master and stop-motion specialist join Tessa Films’ roster Meghann Artes and Toben Seymour have joined the directorial roster at Tessa Films. The duo arrives at Tessa Films with skillsets
McDonald’s has a long-history of supporting women in the workplace, giving them the opportunity to grow and succeed. To take their support a step further, the fast-food giant has literally
Ann & Robert H. Lurie Children’s Hospital of Chicago launched the second year of its touching “All, for your one” campaign.
The long-form films, directed by Sandrine Orabona of Foreign Films,
Marvel has The Avengers. DC has The Justice League. And now internationally recognized photographer and former art director Rob Gregory has turned a group of child cancer patients
TOP ECHELON CHANGES in the leadership team at Leo Burnett’s Arc have put Chris Cancilla into the US CCO seat. Karuna Rawal was promoted to Arc US president and Chief
As of Feb. 1, Rich Stoddart will become new Chief Executive Officer of Publicis Groupe’s Leo
The spotlight will be on the best of Chicago advertising March 11 when the Chicago Advertising Federation hosts its annual awards gala
There they were Sunday morning. A couple of hundred people gathered around the staircase inside the Michigan Avenue entrance to the Art Institute of Chicago. They were staring at something
STEPHEN CONE’S DRAMA, “In Memoriam” will compete with 65 films when it premieres at the 33rd Big Muddy Film Festival, Feb. 18-27 at SIU in Carbondale, one of the oldest
THE TOP 2016 REGGIE AWARD, the Super REGGIE, selected from among 70 agency and brand winners for the best in marketing, went to FCB Chicago for its Valspar Paint’s “Color
It’s considered SOP for a client to pull its business from an agency and subsequently set up shop with people who previously worked on that account. But when employees plan
With “tons of internet business” flowing in, Foundation Content has hired Ben Poster as director/editor/interactive, who moves after five years as an Arc Worldwide art director.
Poster
Leo Burnett, the agency whose signature was big bowls of apples that greeted guests, has hired a Big Apple creative star and modern Peggy Olsen story as its chief
Cambridge-based QSR, Dunkin’ Donuts, has made another quick decision to its creative menu. Dunkin’ has named Leo Burnett as its new lead creative AOR. This decision comes after Anomaly was
Restaurant chain Applebee’s has won the Grand Effie at the 2022 Effie Awards U.S. Gala for its “Fancy Like” Applebee’s campaign. The campaign from Applebee’s and Grey New York, with