Late Monday afternoon, J.C. Penney announced its president Michael Francis was immediately departing the company. Francis was wished well in an official statement. And that was that.
Yes, in a flash Francis was gone from one of America’s iconic department stores. Gone less than eight months after he arrived to reinvent J.C.
It was a lovely evening for a graduation. It really was.
Nearly 100 people gathered on the verandah at the Museum of Contemporary Art Wednesday night for the formal graduation of the largest class ever (a total of 50 students) in the history of Chicago’s Institute of Advanced Advertising Studies (IAAS).
The changes keep on coming at the Northstar Lottery Group, the private management entity Illinois governor Pat Quinn selected in the fall of 2010 to run the Illinois Lottery. Northstar is a consortium comprised of Gtech and Scientific Games, both of which are also Lottery vendors.
If Cameron Mackintosh can pull it off, he certainly will have achieved the greatest marketing coup of this or any year in the movie business — a business that has, in America at least, sadly become almost all about marketing and little else.
The BIG art event in Chicago this summer is a major retrospective of the work of pop artist Roy Lichtenstein. The exhibition has just opened at the Art Institute of Chicago and runs through Sept. 3.
A major — some might call it a blockbuster — art show in this modern era calls for a major web presence to enhance the experience for Lichtenste
He may not be Chicago’s glitziest advertising executive. And certainly not its most egomaniacal. But like the little engine that could, president and executive creative director David Stevenson gets the job done at Two by Four/Chicago, one of Chicago’s more enterprising — yes, even visionary — mid-sized ad agencies.
Veteran Chicago creative executive Joe Burke, best known for his award-winning “Is It In You?” campaign for Gatorade, is set to join Marc USA/Chicago as executive creative director. Burke succeeds John Immesoete who jumped ship along with president Mark Modesto to take national posts with the Ryan Partnership.
Modesto and Immesoete were o
Two weeks after Emily Barr abruptly resigned as general manager of ABC-owned WLS-Channel 7, the station’s late news is set to retain its longtime No. 1 position among local newscasts in the all-important May sweeps Nielsen TV ratings book.
Whimsical. What a lovely word. But trust us — when applied to television advertising — “whimsical” is among the toughest tricks to pull off with much success. And yet. Euro RSCG/Chicago chief creative officer Jason Peterson and his creative team have done just that in the agency’s new TV commercial for Reynolds Wrap
Well that didn’t take long. The current push to turn around and reinvent J.C. Penney is fast proving to be one whopper of a fiasco. JCP, as it’s now referred to, released its first quarter financial results this week.
The numbers were bad on two fronts: The company lost $163 million in the quarter.
When opportunity presents itself, Chicago advertising executives Mark Modesto and John Immesoete apparently believe you should go for it. And go for it they have.
Barely seven months after Modesto and Immesoete signed on as president and chief creative officer respectively at the small Marc USA/Chicago office, the duo jumped ship together this week to
When we heard Cramer-Krasselt/Chicago had picked up the Cedar Fair amusement parks advertising and public relations account, our first thought was “wow!” What a great opportunity for C-K to really have fun with a piece of business that — let’s be clear — is ALL about having fun.