Batter up!  Amid reports that private manager Northstar Lottery Group isn’t making the revenue numbers it brashly told Illinois officials it could hit, the Illinois Lottery this week is turning its attention to a new game to entice more people to buy Lottery tickets. The new offering is designed to attract the vast legions of fans of that most all-American of sports —&n

The news was hardly shocking.  To us anyway.  Late yesterday, it was revealed — once again — that top executives at cable news channel CNN are wringing their hands in desperation because ratings continue to plummet.  Based on the April national Nieslen ratings report, CNN has sunk to third place among nation

The news couldn’t have been more devastating. At 10:30 Tuesday morning DraftFCB/Chicago president Michael Fassnacht picked up his phone and discovered MillerCoors chief marketing officer Andy England was on the line. Without wasting time, England delivered the long-rumored bombshell. Only it was worse than expected. England told Fassnacht MillerCoors was pulling all it

Like it or not, the Internet and its seemingly infinite possibilities for marketing products have been all the rage in the advertising world for years. So for we jaded types who have heard it all about what a wonder the Web is, it takes a lot to fire up interest in a new digital campaign. Another video, you say?  So what. We hear you. But Euro

If that day ever arrives when the great god of advertising (wherever he or she may be) must chose the greatest ad campaigns there ever were, surely — if there is any creative justice to be had in that heaven — the sublime  “Pure Michigan” campaign will land at or near the top of that hallowed list. Over the course of the past six years, we have watched this rich an