AVI Systems celebrates new Avid Elite status at party


AVI Systems president Jeff Stoebner

AVI Systems, the 15-state systems integrator with a Bensenville office, has several good reasons to celebrate at its Eat Drink Edit holiday party Thursday, Dec. 15.  The Minneapolis-based company been elevated to the loftiest status of relationship as an Avid Elite Reseller.

“We’re now dealing with complex technology products that require the highest level of skill,” notes AVI president Jeff Stoebner. “Roscor let people go who had those skills and we will be able to help a lot of clients who were used to buying from them.”

During the month of November, AVI hired 27 former Roscor experts, following Roscor’s Oct. 28 Black Friday firing of long-term employees from the 35-year old AV products reseller and systems integration company. 

Before hiring the Roscor techs, “AVI was already in a growth mode this year and added 65 new positions over a period of nine months,” says Stoebner. “Of these, which 27 were Roscor people who fit in nicely.”

Former Roscor sales manager, Tom Voigts, is now VP/sales for AVI/Chicago. Tom Melms is AVI regional vice president.

With AVI’s addition of the Roscor specialists, who included Roscor’s VP of sales, account managers, engineers, field level installers and four Avid ACSRs, Avid Elite Reseller status came quickly.

“Roscor’s situation left a void in the market.  It was a very successful company for many years and we had respect for what they had built.  We moved aggressively to hire those people that Roscor had developed over the years,” Stoebner adds.

With the 11 Roscor hires, AVI now has a total of 47 staffers in its Chicago (Bensenville) office; it absorbed Roscor’s six-person operation in Detroit, where Stoebner says they doubled their head count; has nine in Cincinnati and added one person each to its Milwaukee, Madison and set up a new St. Louis office.

The Roscor hires help expand AVI’s presence in Chicago and the Midwest, with the company dedicated to “making sure there is no void in the market,” Stoebner says.

The expansion, he adds, “will enable us to serve more organizations, educational facilities and corporate entities that need systems integration specialists in pro A/V, telepresence and now broadcast.”

At the Eat Drink Edit Celebration from 6 to 9 p.m., at Lucky Strike bar and restuarnat in the AMC Center at 322 E. Illinois. Sales VP Tom Voighs and sales specialist Craig Frankenstein will greet guests on behalf of AVI systems and Avid’s central regional sales manager Kurt Krinke and area sales manager John Proctor will demonstrate the new features and workloads in the latest version of Avid Media Composer 6 and ProTools 10.

To attend the Celebration, RSVP to 630/477-2300 or click here.

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